The Surprises that 2014 might Throw at Big Data

A surprised Lucy

Big Data by and large has been a buzzword to reckon with in 2013. The predictions for the domain have been on the rise given that we are on the threshold of the New Year. The International Institute of Analytics and the IDC notably have released press statements about big data and what it is poised to do over the next year.

Market growth

In a press statement the IDC predicted that the market value of the big data domain will cross $16.1 billion. Continuing the predictions, the IIA predicted that Big Data will see an integration with business processes so that a tangible value is perceptible.

Predictions from other companies like TIBCO, (an enterprise software company), Tableau (a business intelligence company), Alteryx (a startup for analytics applications platform), Basho (NoSQL vendor) and Gainsight (a customer analytics company) have been flooding the web space.
While each prediction is differently worded and said, the overarching theme amidst all of them remains the same that Big Data is going to become truly big in the market. Instead of being contained in a niche domain, predictions speak of the technology becoming accessible to a wider audience through an increased influence from mobile and cloud technologies. With the continued explosion of data across the work space, there will be a continued requirement for management and analysis of the same.

Matt Quinn, TIBCO’s CTO said, “Big Data and all of its tools and technologies will need to move away from being science experiments, and more into the day-to-day, second-by-second operational decision making.”

From scientists to everyday business

Big Data has for the longest time been the stronghold of people calling themselves data scientists. With increased accessibility predicted for 2014, Big Data is also going to become more accessible to people from all walks of life. Alteryx in its prediction titled, “Modern Analysts Matter More Than Data Scientists” said, “Empowering analysts in business departments with Big Data and analytics will become more important than filling the perceived need for millions of data scientists.”

Moving out of the cloud

The cloud business intelligence is set to move mainstream although it has been around in any sense of continuity only in 2013. Most industry experts and insiders believe that cloud protection will be entrusted to Big Data. Some insiders have also predicted the CIOs will go so far as to become cloud operators. Numerous organizations will then deploy a range of cloud solutions customized for the private and public domain.

Moving away from the exclusivity of the cloud, Big Data is moving in to the mobile sphere. Mobile experience is all set to move from the occasional experience to the everyday norm, the primary experience.

Data explosion

The volume of data that is the hallmark of the word “Big” does not seem to diminish according to all the organizations in 2014. The velocity and volume will keep up in the next one year. Location data and mobile devices are held to be the two major sources of the explosion of data.

As internet gets more popular and even more accessible, consumer experience is changing by the millisecond and is recorded at the same speed. The fine granularity of the customer experience exponentially increase the velocity and volume of data collected. Social data will be ruling the roost according to the industry.

The technicalities

The growth that the industry has predicted for the domain of Big Data is in many ways a validation of the efficiency of the domain. Hadoop is also set to be integrated, less discrete and embedded in the year 2014. Data workloads will become semi structured/NoSQL accommodated by conventional databases.

Hadoop is becoming more of a platform with version 2.0 and the YARN management layer. The latest version is not tied down to the batch processing and the MapReduce algorithm, allowing it to become the platform for distributing processed data rather than just being a product.

Andrew Brust, an industry expert said, “Additionally, the ability to process key/value data, JSON object/documents, sparse columns and other NoSQL data has already shown up in relational products like DB2 and Vertica, and that trend will continue.”

He continued to say, “With those opportunities for integration and consolidation of products, I believe it follows that companies will consolidate too. I expect the Big Data world is teed up for the same kind of M&A activity that the BI underwent, circa 2007.”

Whatever the perspective or the vantage point, Big Data emerges the clear winner and is all set to storm right into 2014.




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