Analytics: Emerging Opportunity in Outsourcing

  • Analytic Outsourcing Basics
    In business and enterprise serving customers or clients continually face challenges of optimizing the customer relations. This involves acquiring new profitable customers and retaining existing ones. Big enterprises gather large amounts of proprietary data as part of their transactions with customers which give them a valuable competitive edge.
  • Types of Analytics OutsourcingMarketing analytics solutions involves regression based techniques to estimate sales based on pricing, promotion, media exposure, distribution, products, external factors such as weather, demographic situations, share market, economic conditions, PR.
  • 11 trends impacting analytics services in businessAnalytics services have been offered to clients by service providers mostly in outsourcing mode for the past 15 years. It helps clients to derive meaningful insights from large quantity of data.

Latest Columns

BPO sector remains top employer in Philippines in 2011

December 28, 2011: Business Process Outsourcing (BPO) industry ranked first in the list of job opportunities posted by private sector companies in the online job portals in Philippines. Statistics from the Bureau of Local Employment (BLE) observes that the job openings in the Business Process Outsourcing industry have reached 39,281 as of September 2011. This […]

HCL Technologies Registers Profits

The fourth quarter that ended in June brought profits beyond expectations to the doors of HCL. The announcement of the profits was followed by an announcement of the Founder Shiv Nadar’s daughter Roshni taking on the role of non-executive director of the company. Apart from being the non-executive director, Roshni is also the executive director […]

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