Indian outsourcing horizon expands to Advertising functions; 80% growth foreseen

It is an undoubted fact that India still rules the global outsourcing industry and the new trend of global ad agencies outsourcing advertising functions to India, will definitely add to its charm. The upcoming buzz in the industry is that global advertising agencies are outsourcing their various activities either to their in-house subsidiaries or to […]

Offshore advertising is not free of legal hazards

February 7, 2012: A recent research conducted by Gartner indicates that the business process outsourcing sector will grow by 5% in 2012. It says that the growth will be led by multinational companies. Most organizations consider outsourcing as a means to reduce cost. The process of offshoring is not new to the firms. However offshoring […]