Everything you should know about Big Data Analytics Tools

Big data analytics are a means through which organizations can improve their operational efficiency and obtain competitive advantages over their business rivals. Big data analytics tools can play a big role in it. There are various kinds of analytics applications to consider, such as descriptive analytics, predictive analytics, prescriptive analytics, etc. With the increasing availability […]

Web Analytics Trends 2013: 56% Of Businesses Rely Exclusively On Google For Web Analytics

Till 2009, only 23% of businesses relied on Google analytics (GA) for web analytics, the numbers have, since then, risen dramatically. With more than half of all businesses relying on Google analytics, you cannot help the question why Google analytics? Here is an analysis of new web analytics trends 2013. Why Google analytics? As with […]